POTENTIAL OF COMMERCIAL ARCHITECTURE
Follow the Technological Progress, What have changed ?
Location： Xi-Men, Taiwan
Designer：Jimmy Chen
Year： 2019 Thesis Design Studio
Instructor：Warren Chang
ISSUE 01 : ONLINE SHOPS v.s PHYSICAL SHOPS
Due to the rapid development of online stores, people can buy what they need in more convenient way, causing fewer people to visit physical commercial spaces. From my observation, in-store activities, atmosphere of commercial areas, and prosocial behavior are the appealing elements that draws the crowds. Since we can extrapolate that consumer purchasing behavior is a byproduct of public events, commercial buildings need to have more features.
ISSUE 02 : MUSEUM + SHOPPING MALL ?
Similarly, cultural education has been receiving increasing attention in recent years, with many governments committed to promoting it and building a variety of cultural architectures. However, they need to have more chances to expose to the public. This design aims to combine commercial spaces with cultural architecture, to create a large intersection between the two structures to ensure mutual growth.
SITE INFO : XI-MEN
PROGRAM
CONCEPT 01 : NEW ACTIVITY AXIS
It was planned to create new public axis of Xi Men and a activity square at the node. In the meantime, reducing the congestion of the main entrance street of Xi Men.
CONCEPT 02 : COMMERCIAL & CULTURAL AXIS
After analyzing and comparing various architectural structures, I found that shopping malls and museums have similar spatial characteristics, with showpieces at both sides of circulation. I then crisscrossed the circulations of mall and museum, so that once people shopped in the building, they also inadvertently attended a cultural experience.
